Today in New York, media pros and editors gathered to meet real Viviscal users and hear real hair loss stories from Viviscal’s Voice of the Solution campaign. At the Loews Regency Hotel, the editors got to meet two of our Voice of the Solution ladies, Dale and Kelly, who have been taking Viviscal Extra Strength for the past 5 months and sharing their hair growth progress. Plastic surgeon and clinical researcher Dr. Steven Dayan, and nutritionist Joy Bauer, shared their expert advice on hair loss. And afterwards, editors went to the Julien Farel Salon for professional styling treatments.
Voice of the Solution’s Dale and Kelly each spoke to editors, discussing their real hair loss stories. Dale faced her hair loss struggle during and after menopause. And as a professional model, Kelly’s hair is constantly being overstyled and heat-styled, causing damage and breakage, and hair loss.
Health expert and nutritionist Joy Bauer shared with the group the links between a healthy diet and healthy hair growth. Then Joy shared a few of her healthy and easy recipes for healthy hair growth – including a delicious one for a Red Pepper, Chard & Feta Frittata, which is rich in biotin-packed eggs.
Then, renowned clinical researcher and plastic surgeon Dr. Steven Dayan shared the common hair loss questions he gets from patients in his Chicago practice. He also shared the results of a recent clinical trial he conducted with Dr. Glynis Ablon on the hair growth effects with Viviscal supplements. One of Drs. Dayan and Ablon’s findings: a statistically significant 80% increase in the number of hairs among Viviscal users after 6 months versus the placebo group.
We were thrilled to meet these editors today to share the real-life results of Voice of the Solution – with real hair loss stories from Dale and Kelly – plus the clinical results from Dr. Dayan’s clinical trials and healthy hair nutrition tips from Joy Bauer. And of course, the editors loved getting professional styling treatments from Julien Farel’s team.